Featured Hospitality Projects

The Lambs Club Boutique Hotel in New York City Project Snapshot

Originally built for one of the grand old theatre companies of New York, the Lambs Club was designed in 1905 by the acclaimed architecture rm of McKim, Mead and White. It is located in the heart of New York Time's Square. The project is the complete renovation and architectural redesign of the building to create a magnicent and contextual 5-star boutique hotel. The hotel is the jewel in the crown of the Hampshire Hotel franchise. New construction included the rehabilitation and addition to the existing landmarked façade, a four-story penthouse addition (which does not aect street side views of the structure), and a grand two-story atrium in the second oor lounge. The hotel includes a signature Georey Zakarian restaurant, health spa, conference rooms, and banquet facilities in the basement. Construction was completed in 2010.

G|SaaN's Hospitality Expertise


Nils Muller Chief Planner
Good Tourism Planning >>> Nils Muller


Tourism is an old form of industry that can bring vast amount of income to a local economy. Developing tourism will not only stimulate the economy but also enrich communities and people’s life style. When a place starts to think about developing tourism, it is essential to first take an inventory of existing resources of a particular place. And more importantly, working out a good master plan for tourism is always the most critical.
The  "smart growth" principles can be used as a strategy that controls the phases of development while allow growth over time. Dream big, start small and grow at the right phase. It is always important to preserve recluses such as agriculture, forestry, water supply, and eco-balance of a place during any tourism development. It is also important to keep traditional way of life for local people. To mix
TheSeeking and building a place’s identity is essential to place … Place-branding are also important techniques. There are many ways to brand a place and making a place memorable and unique. A place’s natural resource is one option, so is its history, cultural heritage, and social traditions. Doing promotional events such as entertainment shows, exhibits, fairs and themed holiday celebrations are all effective ways to establish an identity of a place. Planners should work with local government and industry sponsors to make these events permanent.

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